
We streamline your existing systems and processes to ensure data quality, freeing up your team to focus on the mission, not the spreadsheets

We transform complex data into a clear, visual story that powerfully demonstrates your organization's impact.

We dig into your data to find the service gaps you didn't even know you had, so you can put your resources exactly where they'll do the most good.

At Secerns, our mission is to empower mission-driven organizations to transform data into discernment—moving beyond metrics to uncover what works, what’s missing, and how impact can grow.

Our three-step approach is to create a simple, repeatable process designed to make data accessible and actionable, even for organizations with limited resources and no in-house data experts.

This is the initial phase of data collection and organization. It involves helping nonprofits identify exactly what information they need to gather and then establishing easy, affordable systems to do so. The focus is on quality over quantity, ensuring the data collected directly relates to the organization's mission and goals.

In this phase, raw data is processed and interpreted to find meaning and answer strategic questions. This is where we turn a collection of numbers into useful information that helps the organization understand its performance and make informed decisions.

This is the final and often most powerful step. The analyzed insights are transformed into clear, compelling, and easy-to-understand visuals. This is where data becomes a storytelling tool, allowing nonprofits to communicate their successes to donors, grantors, and the community.
Secerns is more than a name—it’s an action verb meaning to discriminate in thought—to perceive subtle distinctions, to separate signal from noise.
We believe that operational excellence and data-driven storytelling are essential for sustainability, credibility, and growth. Our tools and frameworks empower organizations to not only prove their value, but to refine it.
We provide a suite of services focused on data analytics, visualization, and strategic consulting. Our offerings are designed to support nonprofits in their unique missions.
Secerns is a collaborative ecosystem.
We draw on a trusted network of cross-sector experts to deliver tailored, high-impact solutions that help nonprofits operate w
We provide a suite of services focused on data analytics, visualization, and strategic consulting. Our offerings are designed to support nonprofits in their unique missions.
Secerns is a collaborative ecosystem.
We draw on a trusted network of cross-sector experts to deliver tailored, high-impact solutions that help nonprofits operate with the precision, clarity, and innovation of the private sector.

After retiring from a 20+ year career as a nonprofit management executive leading organizational change and business intelligence, I realized I wasn’t ready to step away—I was ready to step forward. My journey has brought me to a new purpose: helping mission-driven organizations harness the same operational strategies that drive success in the for-profit world.
Nonprofits are often expected to deliver outsized impact with limited resources, while being measured by surface-level metrics. But relevance and sustainability require more. Business strategies like data analytics, operational excellence, and strategic clarity aren’t luxuries—they’re necessities.
That belief led to the founding of Secerns. We exist to help nonprofits move from data collection to data discernment—from proving need to refining value. Our consulting practice is built on deep experience and a clear understanding of the unique challenges nonprofits face. We offer tailored support that empowers organizations to lead with insight, build trust, and drive meaningful change.
Pat Johnson, President
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